Back to: How to Avoid Predatory Sales Practices in Solar
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Predatory sales practices often involve high-pressure tactics, misleading claims, and concealed details. Here are common red flags to watch out for:
Aggressive Sales Tactics:
- Salespeople pressuring you to “sign today” to lock in a “limited-time offer.”
- Unsolicited door-to-door sales with promises of “free” solar installations.
- Frequent follow-up calls or visits despite your lack of interest.
- Creating a false sense of urgency, such as claiming incentives will expire imminently.
Misleading Savings Guarantees:
- Overstating potential savings on your electricity bills.
- Guaranteeing a 100% elimination of your energy costs without explaining potential variances.
- Using unrealistic projections to show exaggerated financial benefits.
Opaque Contract Terms:
- Hiding key details in the fine print, such as escalator clauses that increase monthly payments over time.
- Not disclosing system ownership terms (lease vs. purchase).
- Ambiguities around warranty coverage or maintenance responsibilities.
- Failing to clarify what happens at the end of the contract term.
Unrealistic Claims:
- Claiming the system will “pay for itself” in an unusually short time frame.
- Promising exaggerated tax incentives or rebates without proper documentation.
- Making unverified claims about the system’s durability or performance lifespan.
Lack of Certification or Licensing:
- Operating without proper credentials, licenses, or certifications required in your area.
- Failing to provide verifiable references or proof of past projects.
- Avoiding questions about the company’s industry affiliations or accreditations.
